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For years, bigger was often seen as better when it came to weddings. But this year, more couples seem to be choosing a different approach, opting for smaller guest lists and celebrations that feel truly personal to them.
At The Milner York, demand for intimate weddings, private dining receptions and extended wedding stays has grown dramatically, implying a wider shift in how couples want to celebrate their big day.
According to Imogen D’Cruz, in-house wedding coordinator at The Milner York, today's couples are placing greater value on quality time with loved ones, rather than adhering to the more traditional wedding expectations.
"We’re seeing more couples following their own paths when it comes to wedding planning," says Imogen. "Many are moving away from the idea that a wedding has to follow a particular formula. Instead, they're creating a celebration that feels true to them and allows them to spend the celebrations around people who matter most."
Here, Imogen shares some of the key reasons intimate weddings are continuing to grow in popularity.
1. Couples want more quality time with their guests
Smaller weddings give couples the opportunity to genuinely connect with everyone attending.
"At larger weddings, couples often tell us they feel like they spend the entire day moving from table to table and barely get a chance to have proper conversations," explains Imogen.
"With a more intimate guest list, couples can relax and enjoy meaningful moments with their family and friends rather than feeling rushed throughout the day."
2. Personalisation is becoming a top priority
Modern couples are looking for ways to make their wedding feel unique.
"Smaller celebrations can be personalised across every element. Whether that's bespoke menus, handwritten place settings, carefully chosen entertainment, or small ceremony details, intimate weddings give couples more flexibility to create something that reflects their personalities."
3. Multi-day celebrations are on the rise
Rather than packing everything into a single day, many are opting to extend their celebrations.
"We're seeing growing interest in wedding weekends and multi-day stays. Couples might host a welcome dinner the night before, enjoy the wedding itself, and then gather for brunch the following morning.
"It creates a much more relaxed atmosphere and gives everyone additional time together without feeling like the celebration is over in a flash after such a long buildup."
4. Guests value the experience over size
And, it's not just couples whose tastes are changing.
"Guests appreciate weddings where they feel involved in the celebration," explains Imogen. "The more intimate gatherings can create a stronger sense of connection because everyone present has a genuine relationship with the couple – and often each other!"
5. Couples are budgeting differently
While intimate weddings aren't always less expensive, people can often choose to invest their budget in different ways.
"Rather than catering for a very large number of guests, some are enhancing the celebration with exceptional food, premium accommodation, upgraded décor, or more entertainment," says Imogen.
"It's not about spending less, more about spending tactically."
6. A more relaxed atmosphere appeals to modern couples
Reducing wedding-day pressure has proven to be a major factor.
"Planning a wedding can get overwhelming, especially when you're trying to accommodate hundreds of guests. Smaller celebrations often feel calmer and more manageable, allowing people to focus on enjoying the occasion rather than worrying about logistics."
7. Intimate doesn't mean less memorable
One misconception is that smaller weddings don’t have the same impact.
"In reality, some of the most memorable weddings I've coordinated have been the most intimate. When every guest has been carefully chosen and each detail packs personality, it has an incredible atmosphere. And, the size of the guest list doesn't determine how special the celebration feels."
Looking ahead, Imogen believes the trend is set to continue.
"We're seeing couples redefine what a wedding should look like. There's much less pressure to follow traditions simply because they're expected. Instead, couples are creating celebrations that reflect their own values and relationships.
"Whether that's an intimate ceremony followed by private dining, a wedding weekend with close family and friends, or a traditional celebration with a personal twist, the focus is on meaningful experiences and connection. Ultimately, that's what makes a wedding unforgettable."
For more information about weddings at The Milner York, visit www.themilneryork.com