Launched of British-led bridal collection, Nori Ivy

designer sat no stool with three models in wedding dress designs Former candidate on this year's The Apprentice, Shannon Martin has launched her British-led bridal collection, Nori Ivy, which she originally pitched to Lord Sugar.

"While I was grateful for the opportunity to be on the show, I left in week two when I discovered the process wasn't for me," she says. "I realised I didn't need a business partner to make Nori Ivy a success, as I could do it on my own, alongside my amazing team!"

Shannon already has two thriving Yorkshire businesses, Dotty Bridal and Off- The-Peg Bridal Outlet, and has been part of the wedding industry for over 10 years.

The Nori Ivy collection of 14 gowns is available in sizes 0-30, and feature stunning silhouettes, a variety of textures, exquisite fabrics and intricate detailing; all of which are customisable to any bride's requirements.

For more information head to www.noriivybridal.co.uk.

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